Oct 3, 2016

Whatever Else You’re Building, Don’t Forget to Build Your Brand

You know that your business has all the tools it needs; a strong team of staff, all of the necessary skills and qualifications to undertake a range of jobs, and a portfolio of impressive experience. But what are you doing to let everyone else know that you’d make a great fit for their next project?

Running a company, handling logistics and overseeing large projects takes time. So much so that promoting your business to new clients, and proving your levels of compliance to existing ones might be putting even more strain on your schedule. Without the right compliance system in place, keeping track of the paperwork you need to provide and shouting about what you can do might be slowing you down.

A Better Way to Prove Compliance

It’s likely that while you’re handling large teams of workers and striving to hit tight deadlines and budgets, you’re also involved in time consuming discussions and admin processes about providing regulatory evidence. But what if there was a simpler and quicker way to submit this information at the touch of a button?

With the right software you can easily upload documentation via a user-friendly interface. You’ll be notified what the organization needs from you, and by what date, and you only need to provide items as and when they’re requested. It can also automatically lets you know when items are expiring or out of date, making sure you’re always up to speed.

Build Confidence in What You Can Do

Having a professional website is the most widely used method of promoting your services. A sleekly designed and easy to navigate online presence will go a long way in providing the right image, and will hold all of the necessary company and contact information that new customers will be looking for.

Compliance management software should also act as a shop front for your business, allowing you to display details of projects and previous clients that you’re most proud of. Let people know exactly what you’ve worked on, and give details of past successes. Build your reputation by collecting customer feedback, and store and manage official documents that prove you can legally provide services.

Increase Your Visibility

Networking is a key part of sourcing potential new leads and keeping your name relevant in your industry. Whether you’re attending exhibitions or conferences in order to exchange as many business cards as possible, or reaching out to peers and customers via social media, spreading the word about your services can be done face to face, or online.

Software such as Contractor Compliance not only helps you to communicate better with your existing clients, but it also connects you with new ones. Organizations use the app to search for third parties that fit the skill sets they require for upcoming projects, meaning you’ll able to network with a whole host of potential leads who are actively looking for new contractors.

Get your Business Seen With Contractor Compliance.

Contractor Compliance helps contractors to better manage their existing compliance procedures, and offers opportunities to win new business. If your construction company could benefit from worrying less about paperwork and more about networking with potential new leads, book your free demo today and be sure to subscribe to the blog for all of our latest news and advice.

About the Author

Addison Moore
Director of Marketing at Contractor Compliance

Addison has spent the last four years learning from and participating in the Health & Safety community. He has travelled to numerous EHS conferences, trade shows and events with the intention of helping organizations with their contractor management programs. Addison is also responsible for curating the collection of white papers, case studies and eBooks that provide real world insights into the workforce safety space.

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